When it came to this post, I didn’t know if I was saving the best or worst for last. Link building is such a fundamental aspect of SEO that it encompasses the good, the bad and the ugly. Hence my first bit of advice for you. If you’re looking at studying an SEO course, especially [...]
Now that you’ve learned about the various factors that contribute to your web page’s rankings, it’s time to see what the competition is doing. Before we begin, we should define exactly what your competition is. Personally, I define competition as: the web pages that outrank mine on the first page of results, for a given [...]
Slight change to what was originally planned. Whilst researching your competition is an important and integral part of Search Engine Optimisation, we first need to understand what we’ll be analysing. Last week we looked at keyword research, its importance as a foundation for everything you do SEO-wise and how to use Google’s search based keyword [...]
I love cookies. Don’t worry, I’m not turning into Brick Tamland over there. It’s just I don’t know how to introduce something as incredibly dry and just as equally dull as keyword research. In fact you’re probably going to learn more interesting things by actually watching Anchorman. Things like San Diego is German for… OK [...]