As promised on Tuesday, today’s post is an open Q & A thread on the topic of SEO. This is where we can all help each other. For Me I’m considering turning the series into an e-book, so I would be really grateful to get some feedback from you on the series. What did you [...]
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When it came to this post, I didn’t know if I was saving the best or worst for last. Link building is such a fundamental aspect of SEO that it encompasses the good, the bad and the ugly. Hence my first bit of advice for you. If you’re looking at studying an SEO course, especially [...]
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Now that you’ve learned about the various factors that contribute to your web page’s rankings, it’s time to see what the competition is doing. Before we begin, we should define exactly what your competition is. Personally, I define competition as: the web pages that outrank mine on the first page of results, for a given [...]
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Now that we’ve looked at the on-page factors, it’s time to turn our attention to the off-page ones. A broad definition of off-page factors might be, “the things that affect your web page’s rankings but you don’t have direct control over”. Compared with on-page factors, the off-page elements take considerably more effort in terms of [...]
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Slight change to what was originally planned. Whilst researching your competition is an important and integral part of Search Engine Optimisation, we first need to understand what we’ll be analysing. Last week we looked at keyword research, its importance as a foundation for everything you do SEO-wise and how to use Google’s search based keyword [...]
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