How to Add the Amazon Showcase Plugin to Your Blog

by Marc on April 12, 2010

Last week I added a new plugin to this site to show you all what I am currently reading. The plugin is called Amazon Showcase, and since it is a little bit fiddly to set up, I thought I’d write a “How to:” tutorial to share with you how I did it.

What you’ll need:

  • A WordPress blog hosted on your own domain. (WordPress.com hosted sites don’t have permission to add plugins).
  • An Amazon account.

Installing the Plugin

Amazon Showcase link

Plugin link under the Settings menu

I’m going to assume that you all know how to install a WordPress plugin. My preferred way is to use the Add New plugin functionality that WordPress provides, but for those of you that prefer to do it the old fashioned way, you can grab the Zip file from the plugin’s site.

Once installed and activated, there will be a new option under the Settings menu on your WordPress blog. Click it.

Setting Up the Plugin

Amazon Showcase settings

Initial Amazon Showcase settings screen

You will be taken to a screen as shown on the right (click for a larger image). This is where things get a little fiddly for the uninitiated.

Fear not, it’s not as complicated as it looks.

I am going to make a second assumption here and take it for granted that you haven’t got an Amazon Web Services account. In which case, click on the link to go to the Amazon Web Services sign-up screen.

It’s straightforward enough, just click on the sign up link on the Amazon page and enter your existing account details when prompted. It’s all free by the way, you’re not going to end up paying for anything extra.

You may get a notice about not having an Amazon EC2 account upon logging in; ignore it, you won’t need it for the purposes of this plugin/tutorial. Along the top of the screen are smaller links, click on ‘Account’ and then towards the bottom of the new page, click on Security Credentials.

Getting Your Access Identifiers

Amazon Web Services

AWS Access Identifiers

Your access credentials are essentially what links your AWS account to other web properties (in our case the Amazon Showcase Plugin). Scroll down the page until you find the section shown in the image (again, click for larger version).

You will need to click on the ‘Show’ link to get your secret access key.

Copy and paste both the Access Key and the Secret Access Key into their corresponding fields on the Amazon Showcase Settings page on your blog. Then click save changes.

We are almost done. All you have to do now is to set up one or more showcases.

All About Showcases

A showcase is simply a grouping of Amazon products that you define in any manner you see fit. It can be a list of books, a list of video games, a list of CDs – essentially anything and everything that Amazon sells. You can even mix and match products.

By creating one or more showcases you can populate your posts or sidebar with Amazon products, complete with a link to the product page on Amazon and even your own Amazon associates ID if you have one. Let’s go ahead and set up our first Showcase.

Amazon Showcase Settings

Setting up a new showcase

Underneath Showcases, on the plugin’s settings screen should be a bar titled ‘New Showcase Click to toggle options’. Go ahead and click it.

In the image on the right, I have circled the important settings in red. They function as follows:

  • Name: Give your Showcase a meaningful name that you will remember later. Mine is called ‘Currently Reading’.
  • Locale: Typically this should be set to the Amazon site you want to redirect your visitors to.
  • Associate ID: If you have an Amazon associate account, enter your ID here. You can get your ID (or sign up for one) by visiting your local Amazon site, scrolling all the way to the bottom and clicking on Associates Programme.
  • Display Slots: You can display up to ten Amazon products at a time. Note the emphasis. You can actually add as many products as you like to your showcase (detailed below), but what you set here will determine how many products are displayed at a time.
  • Item Sort order: If you have more than one item in your showcase, this option sets the order in which they are displayed. If you have more items than display slots (see above) this will also affect their display order.  At the moment this only seems to offer one option: ‘Randomized’. (You can see an example of randomised display order on my Daily Aikido blog).

That is essentially all you need to know in order to create a showcase. If you are thinking of putting the showcase into one of your posts then you will need to make note of the [amazonshowcase_###] tag at the top. Otherwise ignore it, the plugin is actually widget ready, so adding showcases to your sidebars is a breeze.

Populating the Showcase

Adding items to your showcase is very easy:

  1. Search for the product on Amazon and locate the ASIN (or ISBN-10 for books).
  2. Click ‘Add New item’ on your Amazons Showcase Settings page (you may need to expand your showcase beforehand).
  3. Copy & paste the number into the relevant field and choose the image size you want from the drop-down.
  4. Click ‘Save Changes.’

Displaying the Showcase

As mentioned above, you can add Showcases to your posts by inserting the relevant [amazonshowcase_###] tag directly into the post at the point you want it to appear. Alternately, browse to your Widgets settings and drag a new copy  of the Amazon Showcase widget to your sidebar. From the drop-down menu select the showcase you want displayed then click save.

Easy.

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{ 17 comments… read them below or add one }

Hilary April 12, 2010 at 1:32 pm

Hi Marc .. thanks for this .. looks like it will be a really comprehensive overview & help us all. When I move my blog across to WP .. I’ll be back to utilise these and reap the benefits I hope ..

Have a good week – all the best Hilary
.-= Hilary´s last blog ..Fancy a Cornish Cream Tea? In Cornwall, in Tokyo or at home? =-.

Marc April 12, 2010 at 1:51 pm

Thanks Hilary.

Having trouble moving blogs then, or just not had the time?

janice | Sharing the Journey April 27, 2010 at 7:12 pm

Thanks, Marc. I’m guessing my hubby will want to print this out and then launch right in and have a go. I think it’s a bit beyond me, but between us and with this wonderful detailed help – and you at the end of a phone if we need you – I’m sure we’ll get there.
.-= janice´s last blog ..How to Write like Adam Lambert (revisited) =-.

Nicole May 7, 2010 at 4:53 am

My vistors come mainly from both the UK and the US. Is there a way to direct them to Amazon.co.uk when they come from the UK and Amazon.com when they come from the US?
.-= Nicole´s last blog ..Tips from Parents =-.

Marc May 11, 2010 at 1:57 pm

Hi Nicole

While it is possible to serve different content to users based on their geographical location, implementing so called GeoIP redirection is not easy.

In fact, there doesn’t seem to be an easy way of doing it beyond putting an extra widget on your page.

Sorry I couldn’t be much help.

Eric May 13, 2010 at 11:53 pm

Is the showcase a static showcase? Is there a way to get it to randomly switch to a different showcased book every X seconds rather than on page reload? or provide scroll arrows for users?

Marc May 14, 2010 at 2:35 pm

Unfortunately not Eric, they don’t seem to be a feature of the plugin.

Beth May 20, 2010 at 10:01 pm

Marc,

Maybe you can help me. I installed Amazon Showcase and my title (Reference Books) shows in my sidebar, but neither of the books I entered are showing up. Have you come across this before? I also can’t get a preview in Amazon Showcase settings. (Plus, the column for the template doesn’t have a lot of data in it. Should I see url info in there?)

A note on the settings page says there are 2 options for placing the showcase, one for posts or pages and the other in the templates. I tried viewing the site without using either option and then tried pasting the code into my sidebar template. Neither shows my books.

Any insight would be appreciated. My site is theeditorsblog.net. (It’s a work in progress, so please excuse the mess there.)

Thanks. Beth

Beth May 21, 2010 at 5:41 am

Marc,

My apologies. I finally figured out what I’d been doing wrong. Thank you.

Beth

Jeffrey W. Cox July 3, 2010 at 7:26 pm

Marc — Thanks for this posting! LOL! When I saw “Show” I said, “Oh, that’s my secret access key; no need to copy that, I can type in four characters!” I didn’t realize till after an hour of frustration and finally finding your blog that you had to **** CLICK ***** on it to ***** SHOW ***** the key! ;-)
.-= Jeffrey W. Cox´s last blog ..Dreams =-.

Marc July 4, 2010 at 10:18 am

Jeffrey, glad I could be of help :)

Sam September 11, 2010 at 2:35 pm

I was absolutely struggling trying to figure out one part and this post helped tremendously. Thanks!

Truman September 16, 2010 at 3:58 am

Marc, this was a tremendous help! It was all good!

Michelle February 9, 2011 at 3:19 am

I’m having the same problem Beth did, but not having so much luck finding the solution. The plugin was working and displaying on my site with no issues — and then it suddenly quit. No previews in the admin area at all now. When I click the preview link, I get this message: Thumbnail preview not available

Any ideas?

Marc February 9, 2011 at 4:16 pm

Hi Michelle,
It’s usually a conflict with some other plugin, so my first inclination would be to ask if you’ve changed any of your plugins recently? Installed new one(s) perhaps? If so, try disabling the most recent one and see what happens.

Is the product still available on Amazon? Are all your showcases having the same problem? If you still have no luck, feel free to contact me: marc AT welshscribe.co.uk

Michelle February 9, 2011 at 6:39 pm

Weird. I removed the widget, but not the plugin, and all but four of the books. Then I went to bed. Today, I put the widget back and borrowed a friend’s CSS (with her permission!). Now it all works.

I’ve added more books and it’s behaving perfectly now.

Thank you very much for your help though. Love the plugin!

John Dollarhide January 20, 2013 at 3:33 pm

Hey Mark,
I am not able to use an Associate ID due to me living in Illinois. (according to Amazon’s website) The showcase plugin is not working for me. Is it because I do not have an Associate ID ?

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